Air Freshener Project
Ms. Nava teaches the Air Freshener Project to 6th grade students at Nichols. The purpose of the lesson is to give students an introduction to Photoshop and teach them trademark and fair use laws by creating an original air freshener design. Below you will find a lesson description, student examples, and tutorial guides.
Procedure
- Review 'About Us' and 'Trademarks' links on the Car-Freshner website at http://www.car-freshner.com/about-us/index.cfm
- Discuss trademark and fair use laws. What are some products produced in our area? What does intellectual property theft mean? Is everything on the internet free? What are royalty free images?
- Answer the following questions on the wiki that will start the brainstorming process for an original air freshener design.
- 1. Where was the LITTLE TREES car freshener invented?
2. In order to keep a registered trademark, what does the law demand of a company?
3. Click on the trademark advertisement link. Describe one of the advertisements in your own words (tell us what the pictures and text say in the advertisement.)
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4. Brainstorm at least 5-10 ideas that you have for the shape of your car-freshener. Which idea is your favorite and why?
5. Brainstorm at least 5-10 ideas for the 3 scents of your car-freshener.
6.My shape is: My 3 smells are: - Next, create a folder that contains royalty free images that will represent the shape and smells of your three air fresheners.
- Follow the handouts below.
- Post your designs to the wiki.